Beyond the MBA

CPD Standards Office Provider Number: 22109

Category: Accountancy, Business Consulting, Business Professionals, Business Skills, CPD Providers, Digital Marketing, Events & Networking, Leadership and Management, Management, Manufacturing & Production, Marketing & Advertising, Sales


Beyond the MBA is the virtual brand management training designed for the real world. This is your opportunity to gain access to world-class brand management training. Our brand management training sessions cover strategic thinking, brand positioning, brand plans, marketing execution, and marketing analytics.

Graham Robertson brings 20 years of real-world marketing experience, leading some of the best brands in the world at J&J, Coke and General Mills. He knows what it takes to be successful in marketing, and shares everything he has learned. His bestselling book, Beloved Brands, helps guide the program.

Accredited Activities:

  • Beyond the MBA, virtual brand management training for the real world

Who Should Attend:

  • Marketing professionals who are looking to reach their full potential, whether they are a VP, CMO, director, brand manager, or just starting their marketing careers.


  • Chartered Marketers (CMs) looking to continue their learning and development in brand management, who are looking for ways that challenge and help their careers.


  • Marketing communications professionals, who are looking to get better at managing brands, including those who work in advertising, public relations, in-store marketing, digital advertising, or event marketing.

Further Information: